Why Customer Digital Experience is Key to Successful Ecommerce — and How Search Functionality Can be a Game-Changer

<p>In this episode of the Futurum Tech Webcast, I’m joined by Brian McGlynn, General Manager of Commerce Solutions at Coveo to talk about one of my favorite topics: customer experience. And in this instance, we’re discussing customer experience in the ecommerce ecosystem.</p> <p>Before we get started, some background. We’ve witnessed some major shifts in the last few years as it relates to customer experience. Customers are more savvy than ever before, they’re more demanding than ever before, they are more impatient than ever before, and they have more options than ever before. The onus on...