Inside Adidas /// Studio’s Web3 Artist Residency

<p>Adidas /// Studio unveiled its RESIDENCY program for emerging artists in web3 with an audiovisual activation at Gateway Korea featuring limited open editions and exclusive merch. Bringing together adidas /// Studio’s Global Head of Communications & Activation Stacey King and featured artists Adra Kandil and MonkeeMoto, this panel dives deep into the footwear giant’s vision for web3 and how artists can benefit from community-centric brand collabs.</p><br><p>In this talk, we cover: </p><p>- Adidas’ vision and strategy for web3</p><p>- How artists can land brand partnerships</p><p>- How brands can authentically build communi...