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916: Six Principles for Writing to Busy Readers with Todd Rogers

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<p>Todd Rogers shares powerful writing principles to help capture your busy audience’s attention. </p><p><br></p><p>— YOU’LL LEARN — </p><p>1) Why people aren’t reading—and what to do about it </p><p>2) The critical question that will improve your writing </p><p>3) The simple trick to get people to respond to your request</p><p><br></p><p>Subscribe or visit AwesomeAtYourJob.com/ep916 for clickable versions of the links below. </p><p><br></p><p>— ABOUT TODD — </p><p>Todd Rogers is co-author of Writing for Busy Readers, and Professor of Public Policy at Harvard’s Kennedy S...
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