What's Your By-Product and How to Monetize It (#21)

<p>A by-product is a secondary product made in the manufacture of something else. The lumber yard has sawdust as their by-product. It’s obvious because it literally piles up.  A by-product is much harder to spot when you work in the digital space.</p><p>In this episode, I talk about how to find your by-product and give examples of by-products for other companies.</p><p>RESOURCES:</p>What's Your By-ProductJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook