Chapter 3: Bestselling author Seth Godin on the stories you tell yourself

<p >I flew down to New York to uncover and discuss the most formative books of the one and only Seth Godin (@ThisIsSethsBlog) from his Hastings-On-Hudson studio.</p> <p>Seth is the bestselling author of Linchpin, Purple Cow, Tribes and many more books and is known as one of the world's biggest thinkers in communities such as TED and the Direct Marketing Association. This year he is being inducted into the Marketing Hall of Fame. And did I mention he writes one of the most popular blogs in the world? </p> <p >In this interview we discuss where Seth sees pu...