TES 014 - Oh My What a Marketing Mistake - Lesson Learned

<p>This session is a bit different. Mel Abraham shares with you a tale of irresponsible marketing that I experienced recently. The goal is to understand what marketing should be really about, how we can set it for success and the ways to create connection with customers and your team.</p><p > </p><p >The Tale of Irresponsible Marketing</p><p >I worked with a service provider that helped me to reach and connect with my customers. Within a week, the CEO makes a blog post which starts out as "Death of the business name". It reflects on how the comp...