#253 Naomi Simson: RedBalloon & Big Red Group

<p>Naomi Simson is the co-founder of Australia's largest experiences marketplace, Big Red Group and RedBalloon. <br><br>During the end of the dot-com era, while working in freelance marketing, Naomi found it difficult to attract clients who were willing to pay for her service. She realised a gap in the market for a digital marketplace for experiences. The idea for RedBalloon was born. </p><p>Over 2200 small businesses in Australia and New Zealand use RedBalloon, now part of Simson's parent company Big Red Group. </p><p>I want to hear from Naomi how she brought BRG to scale, how it...