Why are top European clubs heading to the USA?

<p>FC Barcelona. Arsenal. Chelsea. This week, that trio of top European clubs toured the United States. But why?</p><p>Meg Linehan and Steph Yang unpack why more individual European pre-season friendlies are occurring across the Atlantic, and what the trend might be a sign of things to come. What can we learn from analyzing both the on-pitch and off-pitch gains? Should we be talking more about player load and fixture congestion? Is the NWSL a threat-come-inspiration to the WSL's commercial targets?</p><p>Having been in Washington D.C. to cover Arsenal and Chelsea's co-tour, Steph expands on...