Harley-Davidson's Efforts to Draw a Younger Generation-Guest Michael Rubinson

<p>Official Website: https://www.lawabidingbiker.com</p> <p>It's well known that Harley has been struggling for some time and sales have been declining steadily year to year. There’s just not a big demand for the bigger expensive touring bikes that make up the core of its model line. The company’s loyal base of older customers, who drove a Harley revival during the 1980s and 1990s, is aging and purchasing fewer new motorcycles.</p> Patron member Michael Rubinson of Law Abiding Biker Media listened to podcast episode #241 titled, "Harley-Davidson End Times! CEO Levatich Quits?". We talked in that...